How to Write a strong Vacation Rental Listing

Property owners often ask how you can get more bookings, lead and inquiries from their vacation rental listing. Whether preparing an inventory for property for sale or for lodging/vacation leases, follow a few simple tips high speed industrial camera, and your listing will stand out and encourage visitors to interact with you:

1. Visual Enhancements: Pictures form the visitor’s first impression. If your photos pique their interest, visitors are much more inclined to review the written text and contact you.
a. Make sure that you distribute high quality photos for best results. Use higher resolution photos. Both 640 x 480 answers and 900 x 600 is the best compromise between size and download speed. Consider hiring a professional shooter or using an SLR CAMERA photographic camera for premium clarity and lighting. A bit of an investment can go a long way in creating long-term credibility and attracting more visitors. An excellent collection of photos can also be published for free to sites like Flickr or PhotoBucket to help expand promote your business on the internet.
b. Include a variety of interior and exterior shots, along with lifestyle/activity and in season weather variation photos for a complete property perspective.
c. Include interior shots with good lighting for your main living areas such as living or gathering rooms, kitchen and master bedroom. Also include entertainment photos, such as pool table, hot tubs, and/or entertainment centers. Any areas where people may gather such as breakfast bars, fireplaces, and resort features and facilities are also important.
d. Visitors are put off by websites that are cluttered with boasting, buffering or pop-up ads. Design your website with the visitor in mind. Clutter-free professional designs lead to longer visitor sessions.
e. Will include a few local scenery shots -sunset, resort grounds, beach and surf, or ocean/lake scenic shots. These are important because they convey an important feature for buyers and renters: location.
f. Add detailed text to each picture. Although you may think visitors will without effort know what they’re looking at, it helps to highlight and point out features.

2. Create Inviting Text
a. Whether you are leasing or selling your possessions, the opening description is the most important part of text to pique visitor interest. Keep it short and simple, around 2-4 sentences. Make sure to include text that is succinct, authentic, and detailed. These include:
b. If your property offers mountain views, create a traditional and succinct phrase such as “Sweeping long-range Smoky Mountain views from every room. inch
c. “This beautiful home provides an industrial mix of Spanish and French Country style featuring a comfortable front veranda with sea view, inviting exterior courtyards, and two expansive backside yard units. Offering 3 bedrooms and 2, 562 sq feet this home creates the perfect environment to enjoy the natural beauty of its coastal-close location. inch
d. “Relax and revel in this 2400 sq foot vacation home built in 1999. It is single story with two bedrooms and two bathrooms that will sleep eight for true hospitality. The distinctive beauty and charm of Birdson Bachelor’s pad Floor Plan sets this independent of the rest. inch
e. You can also add special details if your property is found in a lesser-known place or in a freshly developed area. For example, most people don’t know that “La Jolla del Cabo” is located on the tip of Baja California, Mexico, next to the famous city of Cabo San Lucas. Your introduction should make this clear: “This beautifully designated 1 bedroom 1 bathroom residence is found in the five star La Jolla resort. The La Jolla is a wonderfully landscaped beach front resort just a few minutes from fantastic San Jose del Cabo or 20 minutes from Cabo San Lucas. inch

3. Give any visitors plenty of options to make contact with you, including email address, url, phone numbers, and leading social network links (if applicable).

4. Provide guest/client testimonials to build your credibility. Authenticity is important, so ensure that your testimonials represent a real guest/client comment and are NOT pre-written by you.

5. Provide value-added opportunities for your visitor. A special offer can be presented in the form of a discount or a reduced price OR consider other offers:
a. For a rental property, consider packaging up amenities, meals and/or nearby attractions with your rental rates. Or think about providing gas cards or vouchers for area attractions with every rental.
b. For a property for sale, consider offering a discovery weekend package that includes a discounted stay either at the subject property or other accommodations nearby coupled with a personalized property/area tour in a one-on-one environment. Or think about providing an extended warranty package or home-improvement store discount cards to your clients.

6. Amenities, Activities and Attractions
a. The amenities section serves to describe and highlight your property’s best qualities. Write with a warm inviting tone to make your visitor feel welcome: These include:
i. “Your home away from home lends itself to a relaxing, fun vacation in the Smoky Mountain area. The home seats eight in a bay-window area adorned with moose and pinus radiata trees and shrubs. inch
ii. “A large open living room has a cathedral threshold of knotty pinus radiata, with rustic decor increasing the cabin-style atmosphere. inch
iii. “A floor to threshold wood-burning fireplace cards warm family gatherings. inch
intravenous. “The kitchen is arranged to match your cooking style while you entertain your guests. inch
b. Many visitors may already know those things and attractions associated with your neighborhood. The intention of this text is to reconfirm and reinforce the fact that guests can do these by booking your possessions because of your vacation house’s great location. Keep your description short, including only the primary and nearby activities. Indicate miles in miles or driving minutes. Mini marts and markets nearby are not as important unless your neighborhood is far-removed from the world, so only include these less-significant features if they are important for visitors to know.
c. Only display those rental policies that are necessary to the guest experience such as minimum time stay, pet policy, children policy, maximum occupancy, etc. Save the details of deposits, booking fees, form of payment and other details for your website.

With some time and creativity, you can create an appealing and informative listing to maximize visitor response, leads, and inquiries and see a good return on your advertising investment.

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